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Private Treaty vs Online Auction: Which Sales Method Is Right for You?

  • Writer: Olivia Proudley
    Olivia Proudley
  • 7 days ago
  • 2 min read
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When it comes to selling assets, choosing the right sales method can make a big difference in your final result. At Proudley Associates, we offer both private treaty and online auction services — each with its own unique advantages. But which one is right for your situation?


Let’s break down the key differences to help you make the best decision.

What Is a Private Treaty Sale?

private treaty is a traditional sales method where a property or asset is listed for sale and buyers submit offers directly. The seller has full control over the process — deciding when to sell, to whom, and at what price.


Why Choose Private Treaty?

  • ✅ Price Control: You can set a minimum price and negotiate only with serious buyers

  • ✅ Privacy: All negotiations happen behind closed doors

  • ✅ Flexibility: No necessity for strict deadlines; you can take your time to find the right buyer, although you can set them if you wish

  • ✅ Room to Negotiate: You can accept, reject or counter any offer you receive.

Best for: Sellers who value control, are not in a rush and want to negotiate one-on-one.

What Is an Online Auction?

An online auction is a time-based digital bidding process. Buyers compete publicly, and the highest bid at the close of the auction wins — provided it meets the reserve price (if set).

Why Choose Online Auction?

  • 🚀 Fast Results: A set timeline means you know exactly when the sale will end

  • 🔍 Transparency: Buyers can see bids in real-time, creating open competition

  • 📈 Potential for Higher Prices: Competitive bidding can drive up the final sale price

  • 🎯 Efficiency: No need for extended negotiations — the highest bidder wins

Best for: Sellers looking for a quick sale or those with high-demand items likely to attract multiple bidders.

Private Treaty vs Online Auction: At a Glance


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Which Method Should You Choose?

It depends on your goals:

  • Want full control and time to negotiate? Private treaty might be your best bet.

  • Need a fast, transparent process with competitive energy? Consider an online auction.

At Proudley Associates, we’ll help you assess your asset, understand market demand and recommend the best method for your unique situation.

Let’s Talk About Your Sale

If you're considering selling — whether it's a residential property, a fleet of vehicles or commercial equipment — we can guide you through the entire process from start to finish.

📞 Contact us today to learn more about our private treaty and online auction services.



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